In today's digital marketplace, personalization is an expectation. However, recommendation systems still present users with a disjointed experience: individual deals scattered throughout a feed without clear context or connection. This creates several problems and Koupon is ere to fix it:

• Unclear recommendation logic: Users often struggle to understand why specific deals are being recommended to them
• Visual monotony: Endless scrolling through similar-looking deal cards leads to "visual fatigue"

That's why we're excited to introduce our newest feature: Koupon Mini Lists.

What Are Koupon Mini Lists?

Mini Lists are curated collections of deals inserted directly into your recommendation feed. They group related items together based on your interests, browsing history, and shopping behavior, creating mini-collections that add context and variety to your shopping experience.

How Mini Lists Enhance Your Shopping Experience

1. Clear Personalization Signals

Each Koupon Mini List comes with a personalized header that explains why these items are being recommended to you:

• "Categories you preferred" - Based on your onboarding preferences
• "Deals you might like" - Based on your browsing behavior
• "Others like you picked" - Recommendations from similar shoppers
• "Keep looking for [search term]" - Based on your recent searches

2. Thematic Discovery

Rather than displaying random individual deals, Mini Lists group related items by:

• Categories you've shown interest in
• Brands you engage with
• Search terms you've used

This thematic approach helps you discover more relevant deals within contexts that matter to you.

3. Visual Variety

Mini Lists break up the monotony of standard deal cards by presenting a distinct visual format. The preview shows 3-4 items at a glance, and clicking the list reveals a full collection page with a refreshed layout.

Intelligent Recommendation Logic

Behind the scenes, Mini Lists employ sophisticated recommendation algorithms:

• Interest-based recommendations: Derived from your stated preferences
• Behavior-based collections: Built from your browsing and purchasing patterns
• Collaborative filtering: Recommendations based on similar users' activities
• Curated discoveries: Highlighting trending categories you may have missed

The system is designed to maintain freshness by filtering out recently viewed items and adjusting display frequency based on your engagement patterns.

Seamless Integration

Mini Lists appear naturally within your recommendation feed. They don't disrupt your browsing experience—they enhance it by adding context and variety. When you click into a Mini List, you'll see a dedicated collection page with its own unique layout.

Coming Soon

We're continuously improving our Mini Lists feature. In upcoming releases, look for:

• Brand-focused collections highlighting your favorite brands
• Search-based Mini Lists that help you continue your product research
• Additional personalization signals that make recommendations even more relevant

If you have any questions, please visit our FAQ or contact us.